Norman Percevel Rockwell (February 3, 1894 - November 8, 1978) was a 20th-century American painter and illustrator. His works enjoy a broad popular appeal in the United States, where Rockwell is most famous for the cover illustrations of everyday life scenarios he created for The Saturday Evening Post magazine over more than four decades. Among the best-known of Rockwells works are the Willie Gillis series, Rosie the Riveter (although his Rosie was reproduced less than others of the day), Saying Grace (1951), and the Four Freedoms (Four Freedoms (Norman Rockwell)) series. He is also noted for his work for the Boy Scouts of America (BSA); producing covers for their publication Boys Life, calendars, and other illustrations.